Alexandre Marotel

Search engines are constantly making improvements to their system. Google, on the other hand, implements more than 500 changes to its algorithm each year. So much so that today ,

“Technology is nothing. What’s important is that you have faith in people, that they’re basically good and smart, and if you give them tools, they’ll do wonderful things with them.

” I don’t think there is any quality more essential to success than perseverance. ” This thought of David Rockefeller illustrates well the journey of the entrepreneur, and in particular

Challenge most important marketingto develop my SEO is content creation.  Indeed, I am like that 53% specialists who believe that blogging is their first priority.  But according to the same

Online commerce has become one of the fastest growing sectors in recent years.   According to statistics released by Fevad, online sales have increased from 57 billion euros in 2014 to

Success is the accumulation of failures, mistakes, false starts, confusion, and the will to keep going despite everything Nick Gleason When I launched Twaino, I was really confused and had

Let’s face it! The slightest change that search engines, especially Google, make to their system does not go unnoticed by the SEO. In 2010, we knew that Google made more

“SEO is an adventure where it takes a lot of skills, technical and non-technical, to survive”. Deepanshu GahlautIf you have been in SEO for a while, you have found that

Did you know? Having a video on your pages can significantly improve your SEO : In addition, users spend 2.6 times more time on web pages that include video.  The

Hard to be an SEO expert without tools, don’t you think? Unlike some disciplines, SEO requires the use of different tools to perform several types of tasks. Technically:  Checking redirections;

Whether your ambition is to attract new visitors or make more sales, the implementation of an SEO is necessary for your website. This is especially true when you learn that

To have visibility on the web, you must make your website attractive and competitive. And this, by adopting the good practices SEO practices and by publishing quality content The implementation

Imagine you’ve performed a search and the web page suggested by Google sends you an unusual response: “HTTP error 502”. Frustrated, you’re likely to go back to the SERPs and

If you are a website or web page developer, you should know that it is essential for you to have the robots.txt file. Many may wonder what I mean, especially

As surprising as it may seem for the neophytes, creating a website is not a really difficult task. As a proof, I had the opportunity to present you in my

In order to propose a website as an answer to a given query, search engines proceed to a sorting in order to choose the sites they consider sufficiently reliable and

In the space of 5 minutes, the Google outage in 2013 caused global internet traffic to drop by 40% ! This figure illustrates the weight that this search engine represents

Note Ubersuggest is no longer a free SEO tool! It is now a freemium tool with limited features as a free option. If you want to take advantage of the

Did you know that 65% of marketers believe that link building is the hardest SEO tactic to achieve? This statistic shows that if you manage to master this lever, you

Technological advances in the algorithms used by search engines now rely on the rules of semantics to display the best search results to Internet users The direct consequence of this

Even if the profession of the SEO consultant was born a long time ago, it must be recognized that it only really took off when the search engines began to

In May 2021, Google added a new ranking factor to its algorithm called Page Experience. While there was already a lot to consider, we now have to comply with the

Each time a user connects to a website, he is confronted with an interface which progressively informs him of the information he needs.  The scenario remains the same for all

With 79,49% of the market shares in June 2019, Google remains the undisputed leader in its sector. Indeed, the American firm is constantly improving its services in order to provide

Have you made the same observation as me? The ability to sell a company’s products or services depends on the level of trust that the company is able to establish

These days, keyword research for SEO has become extremely easy thanks to a host of tools. If you’re here, it’s probably because you’re in search of the best keyword tools

It is a fact that Google has the monopoly of the search engine industry globally. However, it is not always effective to build SEO solely around it, especially when you

The expression “Content Marketing” often comes up in the words of SEO. If you have never heard of it before, know that 86% of B2C companies practice Content Marketing. And

While searching on Google, you may come across an image that infringes your copyright or privacy In such a situation, it becomes urgent to remove the image in question from

According to RAND FISHKIN, a highly regarded expert in the UK SEO community:  “Keyword research is one of the most important, valuable and profitable activities in the field ofSearch Marketing.

The importance of SEO is no longer to be proven, especially since the statistics show that 53.3% of web traffic comes from organic traffic; 68% of online experiences started with