Discover SEO with Véronique Duong, a recognized expert in the field of SEO since 2010. Her podcast is accessible to everyone, novices and professionals alike. Whether you are a digital marketer or simply want to improve your online presence, its content can be of great help to you.

Description du podcast

“MASTERING SEO” is a podcast dedicated to anyone who wants to learn or improve the art of SEO. Whether you’re new to natural SEO or looking to deepen your knowledge, the podcast remains accessible to everyone.

It covers a wide range of topics, from the fundamentals of SEO to the most advanced optimization strategies. In each session, the specialist shares her expertise on how search engines work and best practices for obtaining better rankings on the SERPs.

Presentation of the Facilitator

Both an entrepreneur, author, speaker and professor, Véronique Duong is also a very well-known figure in the world of SEO. Her passion for digital marketing in general has led her to become a well-known expert, with a specialization in International SEO, particularly for Asian search engines.

In addition to Google, she regularly reveals tips for occupying the first pages of search results on engines such as Baidu, Naver and Yahoo! Japan. His podcast “MASTERING SEO” is the result of this desire to inspire SEO professionals and digital enthusiasts.

Véronique Duong is also the founder of Rankwell, an international digital marketing agency in which she serves as president.

She was also president of the SEO Camp association, the largest SEO industry organization in France. She continues to play an active role in the SEO community as an ambassador of SEO culture for Pôle Emploi.

Presence and format

MASTERING SEO episodes are broadcast at a rate of 3 to 4 publications per week. A rather regular frequency which allows listeners to stay at the forefront of the latest trends and optimization techniques.

Each episode of the podcast lasts between 2 to 5 minutes. An ideal format for easy and quick listening, adapted to active lifestyles. At work, at home or in the car, its content is very easy to listen to.

This duration of a handful of minutes also allows the presenter to avoid unnecessary debates and to dive directly into the heart of the matter with concrete, easily practical advice. And this without requiring an excessive investment of time on the part of the listener.

Where can you find and subscribe to the podcast?

MASTERING SEO is available on several major podcast streaming platforms, includingApple Podcast, Spotify, Audible AndDeezer. You can also find some of the podcast sessions onYouTube.

What are the themes covered?

Through her show, Véronique Duong covers a wide range of topics related to natural referencing such as:

The fundamentals of SEO

On this podcast, you will discover the basics of natural referencing. The presenter explains in detail what SEO is and the fundamental principles of this strategy. Among these principles, we can cite keyword research, website architecture, the importance of quality content and many others.

Technical SEO

This topic focuses on the technical aspects of SEO, such as optimizing page loading time, configuring robots.txt files and the importance of meta tags. You will discover how these elements influence the ranking of a site in search results and especially good practices for optimizing better performance.

SEO local et international

Véronique Duong also discusses local SEO for companies seeking to optimize their visibility in very specific geographic areas. If you are targeting an audience abroad, she also reveals tips for international SEO.

SEO analysis and tools

A significant part of the podcast is dedicated to analyzing SEO performance. The host reveals various tools and techniques to measure the effectiveness of an SEO strategy. You’ll discover tips for learning how to interpret your website’s analytics data and adjust your campaigns to maximize results.

Some recent episodes

On Apple Podcast, here is a selection of the latest published sessions from the MASTERING SEO podcast:

« My site is going bad, what should I do? »

In this episode, Véronique Duong addresses a problem common to many website owners: detecting and resolving problems that harm the performance of their site. This episode is designed to guide listeners through the technical SEO audit process, a crucial step in identifying factors that affect a website’s SEO.

« How to optimize the text of your website? »

In this session, you gain clarification on natural referencing and its impact on the visibility of a brand online. In 3 minutes, the host explains the essential steps to improve the ranking of a website in search results. The episode is very informative and remains a valuable resource if you are looking to understand SEO optimization best practices.

« What is the netlinking audit? »

This edition of the podcast explores the importance of external links for natural SEO. It explains how a netlinking audit helps identify external sources that mention a website and how these links influence its ranking on the SERPs. This episode aims to simplify the concept of netlinking, which is often difficult to understand, a way to make SEO more accessible, even for beginners.

In summary

Véronique Duong’s “MASTERING SEO” podcast is one of the reliable resources for anyone who wants to deepen their understanding of SEO and improve their SEO strategy. Through short sessions lasting a few minutes, the facilitator demystifies SEO. Whether you’re new to the digital world or a professional, this podcast gives you the tools to excel in the ever-changing digital landscape.